Yahoo7 offers a variety of location-aware products and services to provide you with more relevant content for where you are in the world. We obtain information about your location through various methods like pinpointed GPS data or when you submit a partial address to look at a map of an area.
Collection of Information
Pinpointed Physical Location
- You must first provide permission through your device, browser or with Yahoo7 directly, before Yahoo obtains pinpointed physical location information from technologies like GPS, Wi-Fi or mobile/cell tower proximity. You are able to withdraw your permission for Yahoo7 to access pinpointed location information but depending on the device or browser associated with the Yahoo7 product or service you’re using location information permissions may not be controlled by Yahoo7.
- When your web browser or email application requests a web page or email from another computer on the Internet, it automatically sends that computer the address to which it should reply with the information requested. This is your computer's "IP address" (IP stands for "Internet protocol"). Depending on how you connect to the Internet through your Internet Service Provider (ISP), the IP address assigned to your computer may be different every time you log on. Yahoo7 may derive information about where your device is generally located based on your IP Address.
Account Location Information
- When you register for a Yahoo account, you are asked to provide a postcode. Yahoo7 may access your postal code information to provide a starting point for location-aware products and services like Yahoo7 Weather.
Partner Location Information
- Yahoo7 tries to provide relevant advertising and content to you. One of the ways we can customise your experience is based on your postcode. Yahoo7 may work with select partners to obtain enhanced postcode information about some of our registered users. Yahoo7 may receive location data from third parties that you have linked your account with. You can view, manage, add, or remove Linked Accounts.
Use of Information
Yahoo7 may access, store and use the location information described above to provide location-aware products and services (such as Yahoo7 Local), serve advertising, search results and other content. Other uses of location information may include determining the appropriate language for presenting a website and assisting in the detection of fraud and abuse.
Yahoo7’s location selector and the corresponding location management page may maintain a history of locations. Please visit the Location Help for information on how to add names to common locations you use, disable the auto-save feature or clear your location history from the location selector and the location management page.
Yahoo7 is committed to helping create a safe online experience.
Sharing of Information
OPT-OUTPrefer not to receive advertising based on your interests? Learn about your ability to opt out of interest-matched advertising served by Yahoo.
We have detailed reference links describing our privacy practices for a wide range of Yahoo7 products and services.
Visit the Yahoo Policy Blog